Designer Re-imagines Instagram with Material Design

Designer Re-imagines Instagram with Material Design

We’re living in the middle of a design renaissance.  Skeumorphism, trying to emulate real objects in a virtual world, wasn’t cutting it.  But neither is purely minimal design like Google’s Holo or Microsoft’s Modern UI.  It’s too cold, barren, unemotional. The next step seems to be Google’s Material Design, their one stop design philosophy for all of their applications and services.  Instead of abstracting itself from reality Material Design behaves like you’d expect a real object made of paper to work – items drop in and drop out, everything’s nicely animated, and everything feels warm, welcoming, and intuitive.  Everyone and their mother’s is looking forward to Material Design applications and the few teases we’ve had so far are so, so good.  But, what would our favourite apps look like with Material Design? Designer Emmanuel Pacamalan’s completely rethought Instagram using Material Design principles, and it works!  Sure everything’s a little too bouncy and overdone, but it is a concept video first and foremost, and the average user doesn’t click through so many screens that quickly. Will we see something like this after Material Design’s official launch alongside Android L?  Perhaps.  Instagram did, after alll, redesign their iOS app for iOS 7, so a Material Design makeover does seem in order. Are you a fan?  Are you not?  Let us know in the comments below!

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